09:30 21 March 2005
Puff Daddy is set to release his own range of luxury cars.
The rapper, real name Sean Combs, will add the vehicles to his already extensive merchandise empire, which includes a record label a clothing range and two restaurants.
Puffy will produce 150 "pimped up" cars, costing £100,000 each, for which customers will receive a customised 4x4 Lincoln Navigator.
The 'extras' the star has added include six television screens, DVD player, Playstation 2, crystal decanter and satellite navigation.
Puffy, famed for his extravagant lifestyle, will also add his personal touch to the cars with a signed badge on the bonnet and personalised umbrella.
Earlier this year, it was reported he planned to buy one of Andrew Lloyd-Webber's struggling London theatres for £50 million, and convert it into a nightclub.
A source said: "He wants to remodel it as the classiest club in London. No expense will be spared."
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