Ever been shopping and had to do a double take to make sure you pick up the right item instead of an own brand replica? You wouldn't be alone.
According to research, 33% of shoppers have accidentally bought the wrong product, confused by the packaging - perhaps a reason why making a product look more like the original leads to a 30% rise in sales. But can you tell the difference? Take a look at some of the most notorious copycat groceries on the shelves.
Sainsburys supermarket caused a stir when they launched this lookalike drink, provoking Pimm's to sue them.
Fragile golden and silver scrolls believed to be “spells” to invoke good or evil spirits were unearthed with ancient skeleton in Serbia.
Stress of moving house can help boost memory, a recent research has found.
The prenup house, made of carbon fibre elements and semi-transparent wooden layer, can be split in two if marriage doesn’t work.
De-extinction of mammoths through DNA sequencing and genome editing can help restore the grassland system, scientists have claimed.
Faraday cage wetsuit prevents sharks from detecting tiny electrical signals from divers’ muscles.
In 30 years, humans will be able to upload their entire minds to computers and become digitally immortal, Google has predicted
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