"I discovered at an early age that all I've ever wanted to do is design."
"Design is not just what it looks like and feels like. Design is how it works."Jonathan Ive on Steve Jobs
"You can design and create, and build the most wonderful place in the world. But it takes people to make the dream a reality."Jonathan Ive on Walt Disney
"The artist in me cries out for design."Jonathan Ive on Robert Frost
"A designer knows he has achieved perfection not when there is nothing left to add, but when there is nothing left to take away."Jonathan Ive on Antoine de Saint-Exupery
"Sometimes I can't figure designers out. It's as if they flunked human anatomy."Jonathan Ive on Erma Bombeck
"There is beauty when something works and it works intuitively."
"Design is a word that's come to mean so much that it's also a word that has come to mean nothing."
"Perhaps I'd like to design cars, but I don't think I'd be much good at it."
"There's no learning without trying lots of ideas and failing lots of times."
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