"I never get the accountants in before I start up a business. It's done on gut feeling, especially if I can see that they are taking the mickey out of the consumer."
"Whenever you find yourself on the side of the majority, it is time to pause and reflect."Richard Branson on Mark Twain
"The hardest thing to understand in the world is the income tax."Richard Branson on Albert Einstein
"There are no secrets to success. It is the result of preparation, hard work, and learning from failure."Richard Branson on Colin Powell
"Most of the important things in the world have been accomplished by people who have kept on trying when there seemed to be no hope at all."Richard Branson on Dale Carnegie
"If there is anything that a man can do well, I say let him do it. Give him a chance."Richard Branson on Abraham Lincoln
"The music industry is a strange combination of having real and intangible assets: pop bands are brand names in themselves, and at a given stage in their careers their name alone can practically gaurantee hit records."
"My general attitude to life is to enjoy every minute of every day. I never do anything with a feeling of, 'Oh God, I've got to do this today.'"
"A business has to be involving, it has to be fun, and it has to exercise your creative instincts."
"Business opportunities are like buses, there's always another one coming."
"To me, business isn't about wearing suits or pleasing stockholders. It's about being true to yourself, your ideas and focusing on the essentials."
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