"We used to be referred to as bakers and then we became known as cake decorators and now we are known as cake designers. I teach at the French Culinary Institute in New York and cake design is a legitimate profession."
"Design is not just what it looks like and feels like. Design is how it works."Ron Ben-Israel on Steve Jobs
"You can design and create, and build the most wonderful place in the world. But it takes people to make the dream a reality."Ron Ben-Israel on Walt Disney
"The artist in me cries out for design."Ron Ben-Israel on Robert Frost
"A designer knows he has achieved perfection not when there is nothing left to add, but when there is nothing left to take away."Ron Ben-Israel on Antoine de Saint-Exupery
"Sometimes I can't figure designers out. It's as if they flunked human anatomy."Ron Ben-Israel on Erma Bombeck
"In the past few years, we've been doing amazing stuff with desserts. Pastry chefs have been using herbs and spices in their desserts. So vanilla cake doesn't have to be just vanilla, it can have a little thyme. Or you could have a custard with a little lavender in it, which is just amazing."
"Pastry is different from cooking because you have to consider the chemistry, beauty and flavor. It's not just sugar and eggs thrown together. I tell my pastry chefs to be in tune for all of this. You have to be challenged by using secret or unusual ingredients."
"I did a cake for the 60th birthday of Elton John, for Britney Spears' 27th birthday and for the 'Circus' album she put out - the cake had circus themes. I prepared a cake for a surprise 82nd birthday event for the architect Frank Gehry the cake was comprised of mini-replicas of his buildings."
"The most successful person is the one who is most inspired. That is true in food and in life."
"Your best creative assets do not occur unless you do a mental shift. You have to be in a positive frame of mind because inspiration is fleeting. I walk to work for inspiration and to clear my mind."
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