"There's an adage that is an apt description of the new dynamic at work between brands and consumers connected through social media: People support what they help to build. But now that many brands are launching community-driven cause marketing campaigns, the challenge becomes what to do next?"
"Choose a job you love, and you will never have to work a day in your life."Simon Mainwaring on Confucius
"All labor that uplifts humanity has dignity and importance and should be undertaken with painstaking excellence."Simon Mainwaring on Martin Luther King, Jr.
"Opportunity is missed by most people because it is dressed in overalls and looks like work."Simon Mainwaring on Thomas A. Edison
"By working faithfully eight hours a day you may eventually get to be boss and work twelve hours a day."Simon Mainwaring on Robert Frost
"Nothing will work unless you do."Simon Mainwaring on Maya Angelou
"Non-disclosure in the Internet Age is quickly perceived as a breach of trust. Government, corporations and each of us as individuals must recalibrate how we live and share our lives appropriate to the information now available and the expectations of others."
"There is a fundamental shift that social media necessitates in business today - the need to transition from 'Me First' to 'We First' thinking."
"The leverage and influence social media gives citizens are rapidly spreading into the business world."
"Not since the digital revolution in the early '90s has technology placed such a comprehensive burden on business, employees and individuals to reinvent their business plans, services and products, and themselves to keep pace with the changing marketplace."
"Business practices and how we treat the planet are also in desperate need of re-humanization."
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