"Be a yardstick of quality. Some people aren't used to an environment where excellence is expected."
"If you think you can do a thing or think you can't do a thing, you're right."Steve Jobs on Henry Ford
"A genuine leader is not a searcher for consensus but a molder of consensus."Steve Jobs on Martin Luther King, Jr.
"It is better to lead from behind and to put others in front, especially when you celebrate victory when nice things occur. You take the front line when there is danger. Then people will appreciate your leadership."Steve Jobs on Nelson Mandela
"A leader is best when people barely know he exists, when his work is done, his aim fulfilled, they will say: we did it ourselves."Steve Jobs on Lao Tzu
"Leadership is solving problems. The day soldiers stop bringing you their problems is the day you have stopped leading them. They have either lost confidence that you can help or concluded you do not care. Either case is a failure of leadership."Steve Jobs on Colin Powell
"We want to reinvent the phone. What's the killer app? The killer app is making calls! It's amazing how hard it is to make calls on most phones. We want to let you use contacts like never before - sync your iPhone with your PC or mac."
"Sometimes when you innovate, you make mistakes. It is best to admit them quickly, and get on with improving your other innovations."
"No one wants to die. Even people who want to go to heaven don't want to die to get there. And yet death is the destination we all share. No one has ever escaped it. And that is as it should be, because Death is very likely the single best invention of Life. It is Life's change agent. It clears out the old to make way for the new."
"Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose. You are already naked. There is no reason not to follow your heart."
"I didn't see it then, but it turned out that getting fired from Apple was the best thing that could have ever happened to me. The heaviness of being successful was replaced by the lightness of being a beginner again, less sure about everything. It freed me to enter one of the most creative periods of my life."
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