21:35 22 January 2018
Comcast is turning its Xfinity into an Internet of Things (IoT) smart home platform so its customers will become less likely to switch providers.
On Wednesday at CES 2018, the cable giant unveiled the new “Works with Infinity” home automation partner program, showing off different ways how Xfinity customers can use their TV and broadband services to control devices in a Wi-Fi connected home.
“It’s another value of being an internet customer,” said Matt Strauss, Comcast Cable’s EVP of Xfinity services. “We see X1 as a platform… where in many ways we see the television as just being a screen for interacting with other devices in your home.”
The company, which currently has over 15 million subscribers, is already offering home automation features with its Xfinity Home security service. What’s different with the new program is that it is decoupling automation from security. The new IoT features will be available to all its broadband internet customers.
“For customers to on-board all these IoT devices will be daunting, and then you have all these separate apps,” Strauss said. “We have this ability to create these experiences and do it in a really automated way.”
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