"Football (soccer) is a matter of life and death, except more important."
"A man who won't die for something is not fit to live."Bill Shankly on Martin Luther King, Jr.
"To be idle is a short road to death and to be diligent is a way of life foolish people are idle, wise people are diligent."Bill Shankly on Buddha
"The fear of death is the most unjustified of all fears, for there's no risk of accident for someone who's dead."Bill Shankly on Albert Einstein
"The fear of death follows from the fear of life. A man who lives fully is prepared to die at any time."Bill Shankly on Mark Twain
"Death is no more than passing from one room into another. But there's a difference for me, you know. Because in that other room I shall be able to see."Bill Shankly on Helen Keller
"Some people think football is a matter of life and death. I assure you, it's much more serious than that."
"A lot of football success is in the mind. You must believe you are the best and then make sure that you are."