"In an online community, there's this kind of social economy between the community members. Some people have status because they make cool skins or that's a good website that's visited a lot, but there's no real gameplay there."
"Nothing gives one person so much advantage over another as to remain always cool and unruffled under all circumstances."Will Wright on Thomas Jefferson
"Rather be dead than cool."Will Wright on Kurt Cobain
"All women do have a different sense of sexuality, or sense of fun, or sense of like what's sexy or cool or tough."Will Wright on Angelina Jolie
"Let your soul stand cool and composed before a million universes."Will Wright on Walt Whitman
"It's really kind of cool to have solar panels on your roof."Will Wright on Bill Gates
"And every now and then people find the bugs, and they interpret those as cool failures in the Sims terms. For them it's like a treasure hunt, you know."