6 Catastrophic Mistakes of Beginning Youtubers
Every beginning blogger intends to quickly win the love of the audience.
04:53 04 March 2022
Every beginning blogger intends to quickly win the love of the audience. But not everyone is successful at it. There are many reasons for this, but there are some mistakes that minimize the probability of developing a channel. Of course, it is difficult to do everything right at once. But it is easy to avoid the most common problems of a beginning blogger. Then there will be more subscribers, and the development of the channel will go faster. The most popular mistakes of beginner bloggers are further on in the article.
- Lack of promotion
For some reason some people think that you can just put your videos on YouTube and popularity will come by itself. But this is a big mistake. Content will not work by itself - you need to post videos at least on your social networks and share them with your friends. There are plenty of free services where you can upload your videos, not to mention paid promotion methods.
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- Don't follow the comments
A developing channel needs a community to grow. The easiest way to create and maintain a community is to respond to viewer comments. If a viewer takes the time to watch your video and leaves a comment, they are more engaged with the content than the average person, and you should thank them for that by writing back.
- Ignoring YouTube Analytics data
One of the best places to look for tips is withholding. Retention is essentially an indicator showing at what point people leave your video. That's a very, very important signal for YouTube because it tells you something about the quality of your content.
You only have half a minute to keep your viewer interested. So no long intros, go directly to the topic, or leave a small tip in the subconscious that's sure to make them watch your video to the end.
- Stop underestimating sound
One of the most common mistakes beginners make on YouTube is poor sound quality. Beginner authors consider beautiful images to be more important and don't pay enough attention to audio. As a result, their videos suffer from low volume, noise and other problems. Speech in such videos becomes unintelligible or simply unpleasant to the ear, which quickly scares off the audience.
In fact, sound on YouTube is at least as important as visuals. In fact, videos with average picture quality and good sound almost always make a more positive impression than videos with great visuals and mediocre audio. In addition, some YouTube users periodically ignore the visuals and just listen to the content while doing other things. This is especially true for long videos.
- Don't violate copyrights
If you have to use someone else's tracks, videos, or images in your videos, it can lead to copyright issues. The violator faces the threat of blocking selected publications or the entire channel, and, in rare cases, even legal action. This can happen to YouTube authors, beginners and experienced ones alike.
But restrictions don't mean you can't use content from other platforms. There are several legal ways to do this.
Use content available under open Creative Commons (CC) licenses. There are plenty of sites online with images, videos, music, sounds and other materials that can be added to videos for free without any problems. In exchange, you only need to comply with certain conditions that are required by the license of the selected file. Usually this is a mention of the author.
- Don't limit yourself to one format
While classic horizontal videos are still the main content on YouTube, the platform supports other publishing formats as well. By ignoring them, you're missing out on additional opportunities to develop your channel.
Shorts. These are short vertical videos (up to 60 seconds), similar to Tik Tok videos. Shorts are displayed in a separate tab of the YouTube mobile app, but are also present in the main user feed and on the main channel page.
Stories. And this is similar to the stories that have long been available on Instagram and Facebook. Stories are displayed on YouTube mobile app's feed, each one is displayed for up to seven days, after which it disappears.
This format, like stories, is suitable for quick communication with subscribers. While a classic video requires a lot of work to create, stories are designed for content that is created on the go with a smartphone: video messages, various quick shots of the scene, and so on. Stories, therefore, are an easy way to remind your subscribers about yourself with minimal effort.
Community posts. This format is similar to classic posts from Facebook. These posts appear under the Community tab and are available both on the mobile app and on YouTube. Each can contain text and a single image.
YouTube recommends using these posts in between video uploads to build audience interest in the channel. You can also announce videos in the posts to get more views.
YouTube is a very complex platform where hundreds of factors can affect the final result of a channel. It's worth realizing that what you do as a creator is worth improving and developing, gaining knowledge but above all experimenting and analyzing the results of that experiment.