09:30 05 July 2005
Hip-hop mogul P. Diddy has been asked to create a trendy new look for McDonalds.
The rap star is among a number of big fashion names approached by the fast food chain - other designers include Tommy Hilfiger and Russell Simmons - to come up with a new uniform for their workers.
McDonalds, which claims to be the world's largest youth employer, is said to be willing to pay up to £45million for the right design.
If Diddy lands the contract, it would be another scoop for the multi-talented rapper.
He recently signed up actress Penelope Cruz to model his clothing range for women.
The sultry actress will be the face of the rap star's brand new fashion line, 'Sean by Sean Combs'.
Diddy, real name Sean Combs said he chose the 'Sahara' beauty after seeing her in adverts for his fashion hero Ralph Lauren.
Recently, the pair spent two days filming a commercial for the glamorous fashion line in New York.
The ad features the two stars escaping the paparazzi in various locations throughout the city.
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