13:39 11 October 2017
Betting providers and gaming services have been hugely popular for quite a while, but the only way to really watch it was to watch videos that had been uploaded to various sites such as YouTube. Now people can watch people play games in real time, live on streaming platforms such as Twitch and YouTube; and they can even become broadcasters themselves. It’s a revolutionary step to the next level in the betting and gaming world.
A great thing about streaming is the fact that it brings awareness to the game that is being played, helping to grow its audience. It’s an ideal way for people to sort of try, before they buy, as they can see others play the game in full and then they can make a decision whether to buy it themselves. Usually, if a game is being streamed, it will be a pretty good title and it will help sales increase. Also, it’s free advertising for gaming developers as their work is being showcased by somebody else, without charge.
Streaming has also helped eSports become very popular, especially over the last 3 years. Competitive gaming has been something that has been sought after by many for a long time and streaming sort of paved the way as it allows tournaments and events to be broadcast live to viewers. Nowadays there are numerous eSports tournaments and leagues that regularly take place; and you can see how popular they are through the fact that sports betting companies, like Unibet have now opened markets on these events. The likes of League of Legends and Counter Strike are regularly bet on and this is all down to the fact that streaming brought them into the spotlight.
Another way in which streaming is extremely beneficial is the fact that viewers can pick up hints and adopt better ways of playing when watching a stream. Twitch now see a lot of live poker and blackjack games hosted on their site and users can closely watch events unfold and add certain techniques into their own repertoire in order to become better players themselves.
Live streaming doesn’t stop at video games either. Many online casino brands now offer live services where customers can play at live blackjack, poker and roulette tables, with live dealers and other real players. For many, this is as close to a real-life casino experience as you can get over the internet; so it’s no surprise these services have become so popular over the years, with many companies continually improving what’s on offer.
Betting companies have also got in on the act too. It’s extremely common these days for sites to offer a streaming service of certain events, especially if a bet has already been placed on them. This also helps as the customer can watch the action unfold in real time while taking advantage of In-Play betting. For many people betting in-play is the way forward as you can make your own accurate assessments based on what you are watching.
Streaming has definitely had a huge impact on not just one industry but quite a few. Its greatest asset is the fact that is beneficial to both the customer and the relevant company. The popularity of streaming services will continue to grow as time goes on and soon you can see it possibly developing even further, maybe with the introduction of virtual reality technology? The possibilities really are endless.
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