Why You Should Consult Reviews of Products Before Buying
It is most likely that you purchase a lot of products both online and offline.
20:22 19 April 2019
Ranging from those that are essential, to those that are not, to those that will most likely not be used as much as you thought they would initially when you were making the purchase.
However, it is no doubt in your own best interest that, any product you are looking to purchase is as functional and as good as it states it is on the product description. Anyway, there are a multitude of reasons that suggest reading product reviews before buying them is a good idea.
Throughout the rest of this article, we will go over reasons as to why this is the case!
Does the product perform as it should? – it is the nature of manufacturers and the marketing industry itself to try and make a/their product seem as good as it possibly can in the eyes of potential customers. Often, in order to achieve this marketing teams and manufacturers overrate and over exaggerate what the product has to offer – this is something which other users of the product will not do, since they have no interest in doing so. Fellow users will give their honest opinion on the product, be that good or bad. Unless you have been a past user of the product, you can never be sure that the product perform as it should unless you have read other reviews that says it does so.
It might save you money – a lot of the time, there are duplicates of a product available for purchase on the market. Often, they are not exact duplicates, but products that have been designed with the same features or the same functionality in mind. At this point of consideration, the popularity and prestige of the brand that you are buying or considering buying should come into mind. For example, a product that performs one things just the same from a less prestigious brand will be undoubtedly just as good and just as useful, but will be considerably less expensive. It is important that you look for build quality as well as build defects, instead of focussing on which brands are most expensive. Reviews will help you do this and give you piece of mind on the quality of the product in question!
To ensure that it offers the features that you need – if you are looking at purchasing a product for a particular use, it is likely that you will require that it does various things outwith its main purpose. Take purchasing a car for example, you may require that the car you are looking at purchasing has an easy to use satellite navigation system built in, as well as Bluetooth for audio and an aux port. You may also like to know how the car you are looking at performs on certain terrain types in certain areas. Reviews will be able to help provide you with information such as this – they give reviews of actual users experiences with the products in a variety of different environments. Reviews will give you the insight into the functionality of the product that you are more likely to want to read, not want the company wants you to read.
To get a good idea of best example uses of the product – even if you are buying a product that you think you know how to use, you may not know how to use it to the absolute best of its ability! For example, different products have different uses and different environments in which they perform to their best. Take an action camera for example – you may be purchasing your new action camera to use whilst skiing or whilst taking part in other winter sporting activities. However, reviews of the action camera might entail reviews from users that have used the camera completely differently, for example, for windsurfing or for diving. Whilst you yourself may not have intentions of using the product for purposes such as these, it is still good to know in case you ever do, or even if someone were to ask to borrow your device – you would know where it is suitable and what situations to avoid. Reviews will help provide you with this information. Reviews can also be referenced should you ever decide to sell a product – you could state these other uses that the product has outwith yours or outwith even its main intended use. This could help you to broaden the potential market that you have for your product’s sale.
They tell you about the seller – this is more of a problem that refers to online shopping. There are a lot of sellers online that will attempt to either scam their customers, or that fail to provide their customers with the aftersales service that they deserve. Reviewers will be sure to detail these experiences should they have had them. They also can tell you about the delivery/courier experience of the items – again, this is a review that one would be more likely to leave about an online retailer as opposed to a high street one. Nevertheless, with online shopping becoming more and more popular all of the time, this can be extremely useful! Reviewers will also be likely to detail any major delays that they experienced, and will be able to leave an honest review with regards to the delivery time of the product and whether or not the delivery time was as originally quoted by the company.
Reassurance on what you are buying from other users – even if you are well aware of what the project you are looking to purchase does and what the intended uses of the product are, it can never be a bad idea to read its reviews. Reviews, if nothing else provide you as the potential buyer with reassurance that the product you are buying is of good quality and is fit for purpose.
It is great to read reviews on a product – they give you more information that just the usability of the product, but also information on the company and everything that should come as part of the buying experience.