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Home Technology EU accuses TikTok of breaching content rules over For You feed

EU accuses TikTok of breaching content rules over For You feed

EU accuses TikTok of breaching content rules over For You feed

AI Key Points

  • The European Union has accused TikTok of breaching content rules over the recommendation algorithm that powers its For You page.
  • Brussels says the For You page must change.
  • The For You page serves users a stream of videos selected by the platform's algorithm and is the main way people find content on the app.
  • TikTok is owned by the Chinese company ByteDance.
  • The accusation increases regulatory pressure on TikTok.

EU accuses TikTok of breaching content rules

The European Union has accused TikTok of breaching content rules over the recommendation algorithm that powers its For You page.

Brussels says the feed must change. The For You page serves users a stream of videos selected by the platform's algorithm and is the main way people find content on the app.

Fresh pressure on ByteDance-owned app

The accusation increases regulatory pressure on the video-sharing platform, which is owned by the Chinese company ByteDance. Any changes the EU demands to the For You page will be set out as the matter progresses.

TikTok has a large user base in the UK, where the platform is also subject to its own online safety rules.

Logo: TikTok